INDIGENOUS-OWNED BRAND TAKES NATIVE FLAVOURS TO THE SKIES
By Asad Khan and Marli Ryan
A Wiradjuri entrepreneur’s small kitchen creation is soaring to new heights with Australia’s national airline.
Cooee Native Superfoods, an Indigenous-owned and allergen-friendly brand founded by Terri-Ann “Tezzi” Daniel, has partnered with Qantas to feature its signature Nan’s Davidson Plum Cookie on domestic flights.
From Kitchen Bench to Qantas Cabin
What began as a homegrown recipe inspired by family tradition has grown into a nationwide success story. Passengers departing from Perth will now enjoy the handcrafted cookies on board, with a national rollout planned over the next year, expected to reach half a million travellers.
The partnership not only marks a major milestone for Cooee Native Superfoods but also represents a broader step forward for Indigenous business visibility in mainstream markets.
Celebrating Native Ingredients
Cooee’s products spotlight native Australian ingredients such as wattleseed, Kakadu plum and finger lime, a nod to the deep culinary knowledge and sustainable food practices of First Nations people.
She said the collaboration is a proud moment for her family and community, bringing ancient flavours to new audiences.
“You know, it's the oldest living culture and the foods were staple diets for millennia,” she said.
“We just need to bring those amazing native flavours to everyday snacking food.”
A Mission to Change the Snacking World
Beyond cookies, the company is continuing to innovate.
“We’ve just launched three flavours of popcorn that all have native botanicals in them as well.”
“We’re on a mission to change the snacking world here in Australia — giving consumers the highest allergen profiles we can whilst including the native flavours.”
A Taste of Culture at 30,000 Feet
The Qantas partnership brings Indigenous-owned enterprise directly into the national spotlight, serving as a celebration of culture, sustainability and family legacy.
For Tezzi, it’s not just about snacks, it’s about sharing the story of her Nan, her community, and the enduring strength of Aboriginal food knowledge.
Listen to Ngaarda Media’s Marli Ryan speak with Tezzi: